The humans
behind the work.

Isai Blaz is the Founder and Creative Director of El Roi Marketing, a full-service marketing company built on the belief that every business deserves to be seen. With more than a decade of experience in marketing leadership — from managerial to director-level positions — Isai has led advanced advertising strategies, digital campaigns, branding initiatives, and high-impact storytelling productions.

His passion has always been helping business owners connect with the right audience through intentional marketing, compelling visuals, and authentic brand storytelling. That passion ultimately led to the creation of El Roi Marketing — inspired by the biblical name El Roi, meaning “The God who sees me.” Just as God sees people with purpose and value, El Roi Marketing exists to help businesses become visible, recognizable, and remembered.

Beyond marketing, Isai is deeply committed to serving God’s Kingdom. He serves at The Stream Baptist Church in Warren, NJ, and is a student in Commission 412 School of Ministry, where he studies biblical theology and discipleship alongside a community devoted to equipping followers of Christ. Whether producing a theatrical performance, directing a commercial, creating digital campaigns, or supporting ministry initiatives, Isai loves using creativity to tell stories that inspire people and glorify God.

Outside the office, you’ll often find him mountain biking at Duke Island Park, hiking Sourland Mountain, or dreaming up the next storytelling project.

Santos Soriano is a versatile professional with a passion for lifelong learning across technology, marketing, and beyond. As a full stack developer, he enjoys building SaaS systems from the ground up, and he applies that same strategic mindset to crafting marketing strategies that help ideas reach the right people.

He also serves as a licensed Trucking Instructor for the State of New Jersey, combining technical expertise with a genuine love for teaching and helping others grow. His interests extend into nutrition, reflecting a well-rounded curiosity about how things work — whether in the body, in business, or in technology.

In his free time, Santos dives into the world of AI and self-hosted applications, running his own home lab to explore new tools and technologies hands-on. He's driven by a love of continuous learning, always looking to pick up new skills across a wide range of fields.

Whether teaching a class, building a new app, or configuring his home server, Santos approaches life with curiosity, adaptability, and a genuine passion for growth — both his own and that of the people he teaches.

Snap-X Productions is led by Brandon Perera — a director, producer, cinematographer, and editor specializing in high-energy visual storytelling. With a strong focus on sports, live events, dance, and documentary-style production, Brandon brings a sharp creative eye, intentional direction, and a polished cinematic approach to every project.

From concept to final edit, Snap-X Productions is built on capturing moments with purpose, emotion, and impact — delivering visuals that feel powerful, professional, and true to the story.

Outside of production, Brandon is also a dedicated cyclist and hybrid athlete, bringing the same discipline, endurance, and attention to detail from training into his creative work. His background in cycling gives him a strong understanding of movement, performance, pacing, and athletic storytelling — allowing him to capture sports and action-driven content with a sharper eye and deeper connection to the athlete's experience.